Hailey Bieber

About

Hailey Rhode Bieber (née Baldwin; born November 22, 1996) is an American model, socialite, media personality, and businesswoman. She is the founder and chief creative officer (CCO) of the skincare brand Rhode, which was acquired by e.l.f. in a $1 billion deal. As a model, Bieber featured in campaigns for Guess, Ralph Lauren, and Tommy Hilfiger. In 2023, she was selected for the Forbes 30 under 30 list in the Art & Style category.

Bieber was born in Tucson, Arizona, on November 22, 1996. Her mother is Kennya Deodato, a Brazilian graphic designer, while her father is actor Stephen Baldwin, the youngest of the Baldwin brothers. Bieber’s maternal grandfather is the Brazilian musician Eumir Deodato. She was named after Halley’s Comet.

The first modeling agency Bieber signed with was Ford Models, appearing in magazines such as Tatler, LOVE, V and i-D. Her first commercial campaign was for the clothing brand French Connection in the winter of 2014. In October 2014, Bieber made her runway debut walking for Topshop and French fashion designer Sonia Rykiel. In December 2014, she was involved in a photo session for Love magazine, which…