How Old Is Salish Matter? YouTube Star’s Age, Birthday and Career Explained

Salish Matter has grown from appearing in her father’s YouTube videos to becoming a successful creator, entrepreneur and streaming personality in her own right.
Her family-friendly challenges and gymnastics videos have attracted a large young audience, leading many viewers to ask: How old is Salish Matter?
Salish Matter is 16 years old as of August 2026. She was born on November 29, 2009, and will celebrate her 17th birthday in November 2026.
How Old Is Salish Matter in 2026?
Salish Matter is 16 years old. Her date of birth is November 29, 2009.
Her father, photographer and YouTube creator Jordan Matter, confirmed her age in a verified 2023 video celebrating her 14th birthday. Her published Apple Music profile also lists November 29, 2009, as her birth date.
Salish will turn 17 on November 29, 2026.
When Is Salish Matter’s Birthday?
Salish Matter celebrates her birthday on November 29 every year. Her zodiac sign is Sagittarius.
She was born in New York and began appearing regularly in online videos while she was still a preteen. As her popularity increased, her birthday celebrations sometimes became the subject of elaborate challenge videos produced for the family’s YouTube audience.
Who Is Salish Matter?
Salish Matter is an American social media creator, competitive gymnast and young entrepreneur.
She initially became known through appearances on the YouTube channel operated by her father, Jordan Matter. Their videos commonly feature family challenges, surprise transformations, gymnastics competitions and collaborations with other internet personalities.
Salish later developed her own social media presence and launched a separate YouTube channel. Her content generally focuses on age-appropriate challenges, lifestyle videos, reactions and collaborations with friends and family.
Who Is Salish Matter’s Father?
Salish’s father is Jordan Matter, a photographer, author and YouTube creator.
Before becoming widely known for family videos, Jordan built a career as a professional photographer. He wrote photography books including Dancers Among Us and Born to Dance.
Salish began making occasional appearances in his content before becoming one of the channel’s central personalities. The popularity of their father-daughter videos gradually shifted the channel from photography-based content toward entertainment and family challenges.
Netflix reported in 2026 that their collaborative channel had accumulated more than 34 million subscribers and 13 billion lifetime views.
How Old Was Salish Matter When She Became Famous?
Salish began appearing frequently in her father’s videos around 2020, when she was approximately 10 years old.
Her gymnastics abilities, competitive personality and reactions to Jordan’s elaborate challenges helped make her a recognizable part of the channel.
As the videos attracted more viewers, Salish began collaborating with other young creators and appearing in increasingly ambitious productions. She eventually established social media accounts and a YouTube channel under her own name.
When Did Salish Matter Start Her Own YouTube Channel?
Salish launched her personal YouTube channel in 2023, when she was 13 years old.
The channel quickly attracted a large following because many viewers already recognized her from Jordan Matter’s videos. Her personal channel gave her a more independent platform while she continued making content with her father.
Despite having her own online identity, many of her most widely viewed projects continue to involve family members, friends and other creators.
Salish Matter’s Gymnastics Background
Gymnastics has been an important part of Salish Matter’s public image.
She trained as a competitive gymnast and frequently demonstrated her flexibility, balance and strength in videos. Many of her early challenges involved gymnastics routines, physical competitions or attempts to teach family members and collaborators different skills.
Netflix’s official announcement describing its partnership with the Matter family also identified Salish as a competitive gymnast.
While her current content covers a broader range of subjects, gymnastics remains closely associated with her rise as an online creator.
Salish Matter’s Netflix Series
In 2026, Salish and Jordan expanded their online content to Netflix through Salish & Jordan Matter.
The family reality series follows the father-and-daughter team through challenges, unusual setups and remixed versions of moments from their online videos. It premiered on Netflix in April 2026.
Netflix also announced a broader creative partnership with Salish and Jordan to develop scripted, unscripted and animated projects. The agreement includes projects starring Salish as well as consumer products and audience experiences.
The series is rated TV-PG and is available through Netflix.
Salish Matter’s Skincare Brand
Salish is also a co-founder of Sincerely Yours, a skincare brand created primarily for teenagers and younger consumers.
The company says its products are dermatologist-developed and designed to provide straightforward skincare without harsh ingredients. Its range includes cleansers, moisturizers, facial mists, sunscreen and lip products.
Sincerely Yours products are sold through the company’s website and selected Sephora stores.
The business represents an important expansion of Salish’s career beyond videos and social media. It also makes her part of a growing group of young creators developing businesses for audiences close to their own age.
Did Salish Matter Win a Kids’ Choice Award?
Yes. Salish won Favorite Female Creator at the 2025 Nickelodeon Kids’ Choice Awards.
The award recognized her popularity among young viewers and marked a major milestone in her development as an individual creator. Jordan and Salish had also previously received recognition together for their family content.
Nickelodeon’s official results listed Salish alongside winners including MrBeast, IShowSpeed and Ms. Rachel in the creator categories.
What Is Salish Matter Known For?
Salish Matter is primarily known for:
- Appearing in Jordan Matter’s YouTube videos
- Running her own YouTube channel
- Participating in gymnastics and physical challenges
- Starring in Salish & Jordan Matter on Netflix
- Co-founding the Sincerely Yours skincare brand
- Winning Favorite Female Creator at the 2025 Kids’ Choice Awards
- Collaborating with other family and teen creators
Her content is particularly popular with children, preteens and younger teenagers.
Frequently Asked Questions
What is Salish Matter’s full name?
Her public and professional name is Salish Matter.
What is Salish Matter’s birthday?
Salish was born on November 29, 2009.
How old will Salish Matter be in 2027?
She will turn 18 on November 29, 2027.
Where was Salish Matter born?
She was born in New York, United States.
Is Salish Matter a gymnast?
Yes. Salish trained as a competitive gymnast and has regularly featured gymnastics in her videos.
Does Salish Matter have her own YouTube channel?
Yes. She launched a channel under her own name in 2023.
Is Salish Matter on Netflix?
Yes. She stars with her father in the family reality series Salish & Jordan Matter.
What business did Salish Matter start?
She co-founded Sincerely Yours, a skincare brand developed with teenage consumers in mind.
Final Answer
Salish Matter is 16 years old in 2026. Born on November 29, 2009, she will turn 17 in November 2026.
She first became known through her father Jordan Matter’s videos but has since developed her own career through YouTube, Netflix, gymnastics-related content and the Sincerely Yours skincare brand. Because Salish is still a minor, reliable public sources should be used instead of online speculation when discussing her personal life.