Kayla Itsines

About

Kayla Itsines ( it-SEE-nəs; born 21 May 1991) is an Australian personal trainer, author and entrepreneur. She is the co-creator of a series of fitness ebooks titled Bikini Body Guides, and a meal-planning and workout app, Sweat with Kayla. In 2016, Sweat with Kayla generated more revenue than any other fitness app.
In March 2016, Time named Itsines one of the 30 most influential people on the Internet, noting her success at leveraging social media to promote her brand. As of October 2016, Itsines had eight million followers on Facebook and 12.5 million on Instagram.

== Early life ==
Itsines traces her interest in fitness to playing basketball and other sports. She recalls being initially intimidated and overwhelmed by the gym, until a personal trainer encouraged her to “just start somewhere”. Finding that she enjoyed how the workouts made her feel, she abandoned her original plans to become a beauty therapist graduating from the Australian Institute of Fitness at the age of 18 as a Master Trainer.

== Career ==
Itsines found work at a women’s gym in Adelaide. Itsines came to believe that most women seek three specific outcomes from training: smaller inner thighs, flatter abdomens, and…